Blurb:
Capitalism can be considered a political ideology where the
market economy is supported by the success of private companies. These
companies often collect and keep the majority of the revenue within the
immediate benefactors and stockholders, leaving little for the cost of
production.
At one point, capitalism was the answer to provide for a
booming economic stronghold—a country on the frontline of the industrial
revolution.
Today, capitalism has transformed America into a culture of
consumption. Presumption of success is measured in material goods—their biggest
form of advertisement is jealousy. Every citizen is a targeted consumer, their
every opportune consumption met.
America was born from slavery, and that has never left.
Overview:
My paper topic will focus on the role of a capitalist
ideology and how it resulted into a culture of consumption of individuals who
cannot afford it. The paper will discuss the role of advertising and how far
the message hits—linking needs and values to material goods. I will observe the
role of developing countries for our own success and the exploitation of those
lands.
Keywords:
- Capital
- Exploitation
- Private
- Revenue
- Market
- Advertising
- Dependency
- Consumer
- Value
- Material
- Slavery
- Consumer
- Social Construction
- Culture
- Laborer
- Producer
Primary Interrelationships:
Nice, Tanya! This is a topic that I am always glad to hear more about. Here is a (multi-parted) question for you to address: You say in the first sentence that capitalism can be considered a political ideology. You'll explain why this is so, right? And capitalism is often associated with democracy, which is undeniably an ideology--what is the relationship between these two? I like the focus on consumerism. Make sure that your paper advances an original argument of some kind, that is, one which is somehow distinct from Robbins' and Jhally's arguments, though you can draw from them. Also, make sure you discuss implications for the environment--if you're talking about consumerism, this shouldn't be hard.
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